talk to a cmo today

Your startup needs a fractional CMO. Not another agency.

 

Rocket Fuel Labs embeds a seasoned CMO strategy into your team, driving revenue-generating GTM and execution for early- and mid-stage startups. No retainer bloat. No junior hand-offs. Real results, from a real CMO who has built multiple unicorns.

 

 

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Trusted By 50+ Venture-backed and
Bootstrapped Startups

 

We provide revenue-generating marketing strategy and execution for founders and their teams.
Ready to grow? We're ready to help.

STRATEGY

CMO-level execution
paired with powerful technology.

Marketing is crucial for founders to accelerate product/market fit and reach the next stage of growth, but without an in-house CMO or agency you can trust, founders are often left in the dark to figure it out on their own. And with so many AI tools rolling out and changing quickly, it’s almost impossible to keep up. The bottom line is revenue, and anything that isn’t helping you grow is slowing you down.

 

We provide CMO-level service for growing companies, and continuously help them hit their numbers. Amanda Patterson, our Founder/CEO, was the head of Marketing at Mindbody for 7 years where she led meteoric growth from $30M-200M and IPO in between. She's helped dozens of companies achieve fundraising milestones and exits with her proven playbooks of success and strategic thinking. Whether you are looking for help to define your ICP and market so you can begin to scale, or move up-market from SMB into mid-market and enterprise, we can help you reach the moon - and beyond.

500%
Return on investment

Active Network saw 500% ROI on their B2B digital marketing campaigns in a single year.

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10X ROI
And 68% reduction in CAC

Barista Underground’s CAC plummeted with a new multi-channing, persona-based marketing program that blended digital with ABM, email, SEO and a new website. They saw 10x ROI for every dollar spent on marketing.

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84%
Increase in sign-ups YoY

Gloss Genius enjoyed meteoric growth with the help of Rocket Fuel. Refining their value proposition and messaging, combining digital with email and ABM and creating a bottoms-up marketing plan helped them raise two rounds from Bessemer while we were their agency of record.

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Ready to get growing?

 

Schedule your free consultation today and receive a commitment-free assessment and consultation:

WHAT WE DO

Fractional CMO Services

ICP & Market Research

Discovery calls with real buyers. Buyer personas, value propositions, and brand positioning grounded in actual market data – not assumptions.

Strategic Marketing Plan

A bottoms-up plan that ladders to your revenue goals – with audits of past spend, channel mix and budget allocation built in from day one.

Performance & Paid Media

SEO-SEM, Paid Social, and Email – executed by senior strategists. Every dollar tracked to pipeline, not vanity metrics.

Marketing & Sales Operations

CRM strategy, HubSpot setup, lead scoring, attribution, and reporting so your team always knows what’s working and what to cut.

Content & Creative

Landing pages, ad creative, content marketing, and website redesigns built to convert – not just win awards.

Go-to-Market Execution

New product launches, moving from SMB to enterprise, entering new verticals – we’ve run these plays and know where founders go wrong.
ANALYTICS

Learn your Ideal
Customer Profile

Understanding our clients' target audience is the most critical part of our relationship, and nothing beats getting feedback directly from your clients and prospects. Aside from in-depth market research from our digital marketing and creative experts, we will conduct meetings with your ideal targets or current customers.

From there, we tailor our messaging and campaigns to resonate with the specific needs, preferences, and pain points of your ICP. We’ll gain an understanding of how your potential customers approach buying software, and develop a strategy and funnel that makes sense to their buying preferences. 
MARKETING PLANNING

Go to market.
Then the bank.

At Rocket Fuel Labs, we see many founders and startups come to us with the common mistake of prioritizing channels over customers, not understanding each stage of the funnel and buyer’s journey, and prioritizing the wrong strategies at the wrong time. Our approach takes all the customer discovery we work did up front to build a strategic marketing plan designed to capture direct-demand for your product first, while building awareness and trust so when your ICP is ready to buy, they come back with the intent to purchase.

Our process includes:

  • A bottoms-up marketing plan that ladders up to your top down revenue goals
  • Audits of past marketing efforts & recommendations
  • Performance and digital marketing strategy and execution (SEO, SEM, Paid Social and Email)
  • Landing Page & Ad Creative Development
  • Website Redesign
  • Content Marketing
  • Marketing and Sales Operations
  • CRM Strategy and Management
  • AI/LLM Search Optimization
  • List Building and Data Enrichment

Real Results. Real Founders.

 

“Marketing qualified leads increased by 400% after one full quarter with
Rocket Fuel. The numbers speak for themselves.”

Bobby Brannigan, CEO, Mercato

 

“Rocket Fuel Labs cut our cost of acquisition in half while increasing
profitability by 28% and growing orders by 80%. We’re getting $10 for every
dollar we spend with them. Buckle up if you hire Rocket Fuel!”

Bobby Reger, VP of eCommerce, Barista Underground 

Add Rocket Fuel to your Growth
& Start Hitting Your Numbers.

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